With the continuous development of the market economy, coffee has become a mainstream consumer product. As a part of marketing communication, packaging plays a vital role in product sales and brand image enhancement.With the continuous popularization of modern coffee culture, coffee packaging has gr
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Sustainability has become a focus in the packaging industry, with brands and manufacturers working to find greener solutions. However, achieving true sustainability in packaging is a complex process influenced by several key factors. In this blog post, we will explore four key issues that affect pac
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Today's coffee market is constantly evolving, and there is a trend among consumers for high-quality products with minimal environmental impact. For coffee roasters or retailers, choosing the right packaging not only reflects the values of the brand but also attracts environmentally conscious consume
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Coffee packaging is an important part of the consumer experience and it is important for brands to understand the drivers of purchase decisions. In this blog, we will explore the main requirements of consumers for coffee packaging.Keep the coffee freshCoffee beans are very sensitive to moisture and
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As a common disposable packaging material, paper bags are widely used in retail, food packaging and other fields. Since they are derived from a renewable resource - wood, the environmental advantages of paper bags are self-evident. However, there are still many questions about whether paper bags are
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